Nike Brand Design relied on, Willo Perron, disguise VR, NFC Technology, TAIT and Production Glue to create an event space that was as futuristic as the technology and as grand as the NBA itself. TAIT provided large LED panels that tracked around the audience via TAIT Navigator. The video tracking system included three trusses of various sizes. Each truss was equipped with a single trolley and a 15 ft. wide by 34 ft. tall video panels. During the presentation, the video tracking system drove video screens displaying Nike’s video content to reveal the uniform gallery.
